K-Beauty in Switzerland: Why Medicube, Anua, and ABIB Are Taking Geneva, Lausanne, and Zurich by Storm
Coree Beauty is your Swiss boutique specializing in Korean cosmetics, featuring fast delivery from Switzerland and 100% authentic products. K-beauty continues to grow in Geneva, Lausanne, Zurich, and throughout French- and German-speaking Switzerland — and three brands keep coming up in our customers' routines: Medicube, Anua, and ABIB. Here is why they are so popular, and how to choose yours. 🌿
📋 Table of Contents
- K-beauty is booming in Switzerland
- Medicube, Anua, ABIB: the hit trio
- Comparison table of the 3 brands
- Medicube: Korean technology for plump skin
- Anua: the soothing skincare loved in Geneva, Lausanne, and Zurich
- ABIB: the Korean collagen that is all the rage
- The 3-step routine with these 3 brands
- Find the skincare made for your skin
- Why shop at Coree Beauty
- FAQ
🇰🇷 K-beauty is booming in Switzerland
In recent years, Korean skincare has gone from a niche trend to a bathroom staple in Switzerland. In Geneva, Lausanne, Zurich, Bern, or Basel, more and more women (and men) are abandoning classic routines for Korean skincare products, which are renowned for their pleasant textures, innovative active ingredients, and quickly visible results.
At Coree Beauty, we import and distribute authentic Korean brands directly in Switzerland, with 1-4 day delivery and free samples with every order. Our mission: to make K-beauty accessible everywhere in Switzerland, without having to use unreliable foreign websites or suffer through endless delivery times.
✨ Medicube, Anua, ABIB: the hit trio
Among the fifty or so brands we offer, three names keep appearing in our Swiss customers' orders: Medicube, Anua, and ABIB. Each meets a different need, which explains why they are often found together in the same routine rather than competing:
- Medicube focuses on technology and concentrated formulas (collagen, LED devices) for visible and measurable results.
- Anua is the soothing and purifying gold standard, driven by the star ingredient Heartleaf, for blemish-prone or sensitive skin.
- ABIB has established itself through its ultra-accessible collagen masks and patches, which have become an almost daily ritual for many of our customers.
📊 Comparison table of the 3 brands
| Brand | Ideal for | Best-seller | Price |
|---|---|---|---|
| Medicube | Firmness, anti-aging, skincare technology | Collagen Night Wrapping Mask | from CHF 23.90 |
| Anua | Oily skin, pores, blemishes | Heartleaf Quercetinol Cleansing Foam | CHF 14.90 |
| ABIB | Fatigue, dark circles, express hydration | Collagen Eye Patch Jericho Rose Jelly | CHF 19.00 |
💆♀️ Medicube: Korean technology for plump skin
Medicube became known through its collagen-rich formulas and skincare devices (such as LED boosters) that exploded on social media. What appeals to our Swiss customers is the promise of rapidly visible results — firming, radiance, reduction of fine lines — with textures that remain pleasant to use on a daily basis.
See the entire Medicube collection →
Night mask with collagen and ceramide NP, for visibly firmer and plumper skin upon waking.
Discover the product →“I've been using the Medicube mask twice a week for a month; my skin is clearly firmer when I wake up. A bit sticky at first, but it comes off easily with lukewarm water.”
— Camille R., Lausanne“Convinced from the first week. The little fine lines around my eyes are less noticeable, and my complexion is brighter in the morning.”
— Noémie B., Zurich🌿 Anua: the soothing skincare loved in Geneva, Lausanne, and Zurich
Anua owes its success to one ingredient: Heartleaf (Houttuynia Cordata), recognized for its soothing and purifying properties. This is the brand we most often recommend for oily skin, prone to enlarged pores or blemishes — a very common skin profile among our customers in Switzerland, especially during periods of high heat or urban pollution.
See the entire Anua collection →
Cleansing foam that unclogs pores and regulates sebum, without drying out the skin.
Discover the product →“My oily skin finally looks matte without feeling tight after cleansing. I also noticed fewer pimples on my chin after three weeks.”
— Léa M., Geneva“Simple, effective cleanser with a neutral scent. Perfect in the morning before makeup; my skin no longer shines by the end of the day.”
— Elodie T., Lausanne👁️ ABIB: the Korean collagen that is all the rage
ABIB has established itself through its collagen masks and patches, which are accessible and easy to incorporate into any routine. It is the ideal brand for those who want a quick "glow boost" before an event, or simply a small weekly relaxation ritual for tired-looking eyes.
See the entire ABIB collection →
Hydrogel patches with collagen and caffeine, to reduce puffiness and dark circles in 20 minutes.
Discover the product →“These patches have become my Sunday night ritual. My eyes look visibly fresher on Monday morning; it's a lifesaver during busy times at work.”
— Sophie K., Zurich“Gave these to my sister who recently had a baby — she's already ordering a second box because she's so amazed by the anti-fatigue effect.”
— Mélanie D., Geneva🧴 The 3-step routine with these 3 brands
There's no need to choose: these three brands complement each other perfectly in the same routine, with each one intervening at a different stage.
- Step 1 — Cleanse: Anua Heartleaf Cleansing Foam, morning and night.
- Step 2 — Deeply Nourish: Medicube Collagen Night Wrapping Mask, 2 to 3 times per week as a night treatment.
- Step 3 — Wake up the eyes: ABIB Collagen Eye Patch, as a treatment course or before an event.
🔍 Find the skincare made for your skin
Oily skin, acne, early signs of aging, fatigue, or dehydration: every skin concern has its solution at Coree Beauty. Browse our full selection of Korean cosmetics, sorted by goal, and find the routine that truly suits you.
🇨🇭 Why shop at Coree Beauty
in Switzerland
original products
satisfied or refunded
+5,000 satisfied customers
❓ FAQ
Is K-beauty suitable for all skin types?
Yes. That is actually one of the great strengths of Korean skincare: the formulas are generally gentle, multi-step, and adaptable. Medicube, Anua, and ABIB each offer products designed for sensitive, oily, dry, or combination skin.
What is the difference between Korean skincare and classic Western skincare?
K-beauty focuses on multi-step, lighter routines (essence, ampoule, sheet mask) rather than a small number of highly concentrated products. The focus is on hydration, prevention, and pleasant textures for daily use.
Are Medicube, Anua, and ABIB tested on animals?
No, all three brands are cruelty-free. Many of their products are also formulated without parabens.
How long before I see results?
That depends on the product: ABIB patches offer an immediate visible effect (20 minutes), while the effects of Medicube collagen or the Anua cleanser on skin texture are generally seen after 2 to 4 weeks of regular use.
Is delivery fast from Switzerland?
Yes, Coree Beauty ships directly from Switzerland with delivery in 1 to 4 business days, and delivery is free on orders over CHF 39 in Switzerland and Europe.
Can I combine Medicube, Anua, and ABIB in the same routine?
Absolutely, that is exactly what many of our customers do: Anua for daily cleansing, Medicube for firming night treatments, and ABIB for eye patches as a treatment course or before an event.
